Mobile friendly registration system: A necessity

by | Jul 10, 2019 | Blog, Registration system

Online registration system on phone

When we launched the new version of FrontCore, we made sure that our enrolment system became mobile friendly. What does a mobile friendly registration system entail and why is it important to have a mobile friendly registration solution?

 

What is a mobile friendly registration system?

A mobile friendly registration system is a registration solution that has a design that adapts to the screen type it is displayed on automatically. This means that the design is functional and looks good both on PC, mobile and on tablets – without the viewers having to do anything themselves.

 

Why is it important to have a mobile friendly registration solution?

There are several reasons why it is important to have a mobile friendly registration system. Our mobile friendly registration system will, among other things, help our customers with:

 

Visibility in Search Engines – SEO

Google’s algorithms are updated on a regular basis. In fact, nobody knows what it means to be completely Google-friendly. What we know is that websites that are not mobile friendly are penalized. This means that if your website is not easy to use from a mobile phone, Google will consider your page to be less relevant when someone conducts a Google search. You will therefore not be visible among the search results that most people click on.

Because the majority of traffic to a website is often generated through organic searches in Google, it is important that we ensure that our customers’ web pages are shown first in the search engines. We want our enrolment system to help Google perceive our customers’ web sites as good, user-friendly websites that deserve good placements in the search results.

telefon-påmeldingsløsning-mobilvennlig

 

Increased number of registrations

More and more people are using their smartphone when they are googling and looking for training. If your website and sign-up solution are difficult to use from a mobile phone, you will lose a significant number of signups. According to surveys carried out on the topic, you lose as much as up to 30% of potential registrations if the pages are not mobile-friendly.

Let’s look at an example:

At www.kursguiden.no , 51% of all traffic comes from mobile solutions. If our own registration solution was not available when using a mobile phone, you could imagine how many potential participants had clicked out of the page before signing up for a single training.

 

How many people view your website using a mobile phone?

If you use Google Analytics for your website, you can easily check the proportion of your traffic coming from mobile use. Click “Home” in Google Analytics and scroll down to “On which devices do you get the best results?” Here you can see how many sessions on your site are carried out using mobile phones, computers and tablets.

 

To be competitive

Mobile friendliness is an important aspect when it comes to being competitive. If your site and sign-up solution are not easy to use on mobile, your potential participants will choose your competitors instead. With FrontCore’s enrolment system, you can rest assured that you will not lose participants to your competitors because you do not have a user-friendly solution. We will help your business succeed online.

 

Building a brand

How your website appears is crucial to how people perceive your business. Without a mobile-friendly design, visitors may perceive you as unprofessional. The same applies to your registration solution. With FrontCore’s enrolment system you not only get a registration solution that can be adapted to your own brand, but one that is also easy to use on mobile phones.

 

Mobile friendliness is necessary

The global statistics show that 52% of people use their mobile phones to search for information online. In other words, it is very important to have a mobile-friendly registration solution if you want people to register for your training. If you choose FrontCore’s registration system, you are ensured a solution that is optimal for use through all types of devices.

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About FrontCore

Over 2600 training providers use solutions from FrontCore – and that’s not without reason. FrontCore is one of Norway’s leading competence environments within training web marketing and cloud systems for training management. With over 18 years of experience from the training industry and our finger on the market pulse continuously, we help training providers achieve more efficient operations and higher revenue.

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Author: Eline Hagene

Author: Eline Hagene

Inbound Marketing Manager

Eline produces content to help training providers achieve a more efficient and profitable course day. She is certified in the Inbound methodology through Hubspot and has completed a Bachelor of Marketing management at BI Norwegian School of Management. Visit Eline’s LinkedIn profile here.